Area Business Leaders to Gain Fresh Perspectives on Driving Innovation and Growth in Sales and Marketing
Plymouth Meeting, PA (March 25, 2019) – Strata Company is honored to take part for the first time in the Philadelphia Business Expo, to be hosted April 25 by the Union League of Philadelphia.
The Union League, founded in 1892 and currently ranked as the number-one city club in the country, counts among its members some of the region’s foremost leaders in business, healthcare, education, and technology.
“We’re looking forward to this unique opportunity to connect on a deeper level with many of our region’s top leaders and innovators,” says Mark Frisina, SVP, Sales & Client Services, Strata Company. “There’s great value in this type of knowledge-sharing; having dedicated time to discuss fresh approaches to challenges and explore new ways to drive improvement is critical to a thriving local economy.”
The technology and marketing firm is proud to be an integral part of the growing local economy, which is seeing strengthening in long-standing industries like healthcare and education as well as emerging segments like technology.
At the Business Expo, attendees can learn more about Strata’s marketing services and technology solutions that drive effectiveness and innovation, and better connect resources with sales and other customer-facing teams.
Strata’s diverse clientele includes several leading local businesses as well as national clients in the Fortune 500. Some of the key ways Strata helps clients drive growth include:
- Increased market share and customer loyalty:
- Data-driven, responsive marketing campaigns that bridge physical and digital worlds, with content personalized to client strategies and consumer’s expressed preferences
- Highly targeted dimensional mail campaigns that offer a premium incentive to a very narrowly defined audience – campaigns that have garnered response rates up to 20%
- Sales and marketing enablement: Cloud-based software platforms that centralize marketing content and brand assets, giving sales/marketing on-demand access and the ability to customize materials in real time
- Streamlined operations: Custom-built applications that help solve company-specific process challenges, leading to competitive advantages in terms of efficiency and agility
- Innovative Production Capabilities: Hyper-personalized, data-driven printing, packaging and point of sale production and prototyping, custom print and die-cutting capabilities that enhance brand presentation at scale
About Strata Company
Strata Company provides marketing, communications and technology solutions that enable companies to increase efficiency, effectiveness and revenue. By leveraging industry expertise and relevant technologies, we deliver solutions that resolve process, execution and logistics challenges for our clients. Our specialties include cloud-based marketing and communications management solutions, data-driven marketing, and full service execution services. Contact us to learn how Strata can help.