A New Mover Grocery Store Marketing Program

Introducing SmartMove – The Next Generation New Grocery Shopper Acquisition Program


SmartMove – A Smarter Approach to Customer Acquisition

New movers offer a unique opportunity to drive new business for grocery stores and build brand loyalty. Be the first to reach out with enticing grocery store marketing and make a connection while they’re actively looking for the best services and creating their shopping habits.

Ready to Turn New Movers into New Shoppers at Your Grocery Store?

Get in touch to find out how our new mover direct marketing expertise can help you reach new movers as soon as they enter the neighborhood.

Benefits of SmartMove for Grocers

Make a Strong First Impression, First

SmartMove’s approach to new mover grocery store marketing isn’t just smart, it’s timely. Our new mover marketing program combines direct mail and display ads to put your grocery store in front of new residents the moment they arrive in the neighborhood, providing you the opportunity to make a strong first impression before the other grocers in your region. Easily become the store they choose with quick, timely, and consistent messaging. Fulfill one of their biggest needs – a new go-to grocery store, as soon as they start unpacking.

Build Vital (and Valuable) Relationships

With SmartMove for Grocers, you won’t just make a strong first impression to potential grocery store customers, you’ll make a lasting one. After the initial direct mail outreach filled with data-driven personalized coupons, follow up with targeted display ads, or whatever vehicle best fits your grocery marketing needs and the buyer journey of your potential customers – when and where they are. A multi-touch program (and multichannel) can help you build brand affinity, and introduce respondents to your store’s personality and offerings. Quickly become the grocery store that cares – that they know they can trust, enjoy, and frequent.

Get Intelligent, Actionable Insight

Our new mover marketing for grocery stores solutions uses a variety of vehicles like QR codes, PURLs and coupons to collect real-time responses from your prospective grocery store customers on a one-to-one level. Each touchpoint provides opportunities to engage targets, strengthen brand recognition, and acquire new business intelligence, providing you the ability to make enhancements on the fly and improve your campaign’s ROI. Never miss a chance to alter and improve on your existing grocery marketing efforts to get the most out of your marketing materials and spend.

What SmartMove For Grocers Looks Like

A Road Map for Reaching New Movers and Acquiring Grocery Store Customers

With SmartMove – The New Mover Grocery Store Marketing Program – marketing to the right customers at the right time doesn’t have to be difficult. We’ve perfected a new mover marketing roadmap that will convert new residents in your area to new grocery store shoppers at your establishment. 

More New Mover Marketing Solutions

SmartMove Lite

An affordable way to build brand awareness with new movers, SmartMove Lite is a digital advertising program that connects your brand with new, high-intent residents to build valuable relationships with your target audience quickly – and without breaking the bank.

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SmartMove for Healthcare

A robust, multichannel healthcare marketing program that works to establish valuable relationships with new movers actively looking to find a new physician in your area.

Learn More