Customized Marketing Materials in Real Time

Customized Marketing Materials in Real Time

Client

A leading food services company with more than 250,000 employees serving 22 countries, providing food services for 750 locations across the nation.

Challenge

The company faced branding, production, process and cost-management challenges. It needed a smarter, easier way to create and manage menus, as well as respond to local and regional preferences, while corporate marketing could maintain control.

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